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Industrial Product Design

What is Industrial Product Design?

Industrial Product Design is a professional application of the design of products used by people in everyday life. Designers focus not only on the image of the product, but also on how it works, the value it adds, and user experiences. The products that we own or interact with occur after the combination of these processes. Many products are the result of the work of professional designers who aim to improve our way of life through design.

About Industrial Product Design

The aesthetics of the product is the most important part of the design process and is the first thing customers think about. Regardless of the features and qualities of the product, the main criterion for purchasing is what the product looks like. Designed products should be comfortable and easy to use. Because end users expect the time spent with the product to be enjoyable. Packaging and assembly is the first thing a customer encounters when they are interested in your product. Attention should be paid to the ‘removal experience’. If the customer is to assemble, more attention should be paid to packaging and instructions. For example; Firms such as Ikea and Lego dominate the market with clear instructions to follow on issues such as packaging and assembly.

When designing, the customer’s wishes, dreams and the design that appeals to the target audience should be agreed. The product must be suitable for the targeted audience regardless. If it is not suitable for the target audience, design efforts may not achieve the desired efficiency.

Budget plays an important role in design. When designing, issues such as production economy, customer’s budget expectations, product sales objectives are factors that play an active role in the creation of design logic.

If planning is made by considering the above steps before the design, the design outputs will be more appropriate to the expectations.

Advantages of Industrial Product Design

A powerful tool in competition

Global and local firms are struggling to stand up and rise in a commercial competition. Competitors around the world are designing strategies to take your place and gain an advantage.As a result, all companies are struggling to make more profits. The rise of the efficient manufacturing industry in Asia has redefined the production pattern. Regular, disciplined and well-defined processes reduce production costs; made it impossible to compete on prices. Reducing prices is no longer a sales strategy. Today, many brands support their production departments with external resources to take advantage of the efficiency of Asian industry. Product manufacturers work on marketing and sales strategies, backyards asia only produces for them. So if competitors are producing almost the same factories, the same processes, the same machines, the same workmanship and using the same resources, why is one selling more than the others?

So a better Industrial Design!

The impact of the design

Good design; It adds privilege and value to the designed product. Although most of these privileges and values ​​exist as physical products, some of them are hidden in the user’s feelings. The user’s pleasure and satisfaction from use contribute to the value of the brand.

The Advantage of Getting Professional Support

Good design; It provides benefits to the user throughout the life of the product. However, it would be a good choice to work with systematic, experienced teams to reveal important designs. For this reason, working with the right team when a product is born is important for the success of the product.